I recently asked for feedback on three potential covers for my upcoming book “The AI-Powered Thought Leader”. I received 57 responses in 24 hours.
Thank you to everyone who replied, and so quickly, I deeply appreciate all your feedback.
Being a heavy AI user, I used AI to collate and analyse the data. I wanted to highlighting key insights and contradictions in the feedback. This is Part 1, where I outline the cover options, feedback, and show the analysis.
I used ChatGPT and Claude to process and analyse the feedback.
Quantitative Results
Here’s the voting breakdown:
📘 Cover 1: 30 (52.6%)
📙 Cover 2: 9 (15.8%)
📗 Cover 3: 16 (28.1%)
❓ Undecided: 2 (3.5%)
Winner: Cover 1 was the clear favourite, getting over half the votes.
Qualitative Analysis
📘 Cover 1: The Front Runner
Strengths:
- Unique and eye-catching design
- Good blend of human and machine elements
- Distinctive colour scheme
Criticisms:
- Some saw it as “steampunk” or “dystopic”
- Colour wasn’t seen as authoritative
- Concerns about clutter and gender representation
Contrasting Opinions
👍 One respondent praised its uniqueness: “The green. It’s different. Feels art deco bioshock instead of what everyone else is doing.”
👎 Another criticized: “Don’t like No 1 – too much detail and too gray color.”
📙 Cover 2: The Least Favoured Option
Strengths:
- Modern and high-tech look
- Clear AI representation
Criticisms:
- Seen as generic or stock imagery
- Looked overly technical
- Distracting design elements, especially the white banner
Notable Feedback: One respondent thought the brain imagery suggested “brain implant,” which could be misinterpreted.
📗 Cover 3: The Minimalist Approach
Strengths:
- Clean, professional look
- Emphasizes the instructional nature of the book
Criticisms:
- Lacks visual interest
- Might blend in with other books
Contrasting Opinions:
👍 Some praised its simplicity and authoritative look, while others found it bland.
👎 One respondent called Cover 3 a “yawn,” saying it “doesn’t tell me anything you’re making me do all the work.”
Key Insights
🎨 Colour Psychology: Cover 1's blue-green colour sparked debate; some liked it, others doubted its suitability. Colour conveys the book’s tone and content.
🧠 Design Elements: Cover 2’s brain imagery risked “brain implants” misinterpretation. Clear design is crucial in scientific books.
⚖️ Uniqueness vs Professionalism: Covers 1 and 3 highlight the challenge of being eye-catching yet professional, with a trade-off between standing out and appearing authoritative.
🚀 Market Differentiation: Covers 2 and 3 resembled existing AI book designs. Differentiation is vital in a crowded market.
🎯 Audience Segmentation: Varied responses suggest different preferences among segments, possibly linked to background, age, or other factors.
📘 Cover 1, though favoured, shows strong but divided opinions, indicating it could stand out but also alienate some of the target audience.
Did you like this analyse? Got thoughts on the cover? Hit reply and let me know. If you want to read more like this, visit my blog here:
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Please hit reply and let me know what you think - I personally read and reply to all emails!
Alastair
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